Are You Still Confused With Seo Versus Ppc (pay Per Click)?
Posted on March 21, 2008 - Filed Under Business | Leave a Comment
If you are still wondering whether the high costing SEO program is really worth it or you should opt for a much more cost effective Pay Per click model, then you are not alone.
Most of the businesses out there do not know the difference between the two when it comes to results. Ok, lets as yourself a few questions. How do you find some information on the internet?
It’s obvious, you use search engines to find them. Then why should your customers be any different? In order to let them find you, you need to have a well researched SEO program in place.
Read More..>>Google Adwords Guide Ultimate - Here Are A Few Of The Real Google Adwords Experts
Posted on March 4, 2008 - Filed Under Internet | Leave a Comment
There are a few individuals on the internet that are clearly head and shoulders above everyone else when it comes to using Google Adwords. There are also a lot of “wannabe’s”, and some of these are decent marketers, however, if you want the real experts, you need to look at those that have actually written google adwords ultimate guides. These are guys like Perry Marshall, Don Crowther, John Barker (AKA Mr.”X”) and a few other select individuals that know how to play the Google game inside and out, top to bottom. These guys don’t only talk the talk, but also walk the walk by running their own successful pay per click campaigns and constantly testing and tweaking ads in order to find out what works now and then pass that information on to the rest of us.
Read More..>>Ppc - Strategy Or Money Pit?
Posted on December 28, 2007 - Filed Under Internet | Leave a Comment
“Wide diversification is only required when investors do not understand what they are doing.” – Warren Buffett
If you look at the title of this article you wonder what a financial quote from investor Warren Buffett has to do with Pay Per Click (PPC) advertising.
Well, PPC does provide diversification, and if you’re a marketer you are investing time and resources in a tool designed to provide a return on your investment, but this diversification, while diverse, provides only a marginal return on investment.
The use of Search Engine Optimization (SEO) techniques is certainly less costly while providing greater long-term returns.
Read More..>>4 Tips To Increase Your Pay Per Click Conversion Rates (via Cobweb/3.1 Planetlab2.netlab.uky.edu)
Posted on December 26, 2007 - Filed Under Internet | Leave a Comment
4 Tips To Increase Your Pay Per Click Conversion Rates
By Eric Graham
If you’re doing any type of Online marketing you’re probably doing some Pay Per Click search engine advertising.
I’ve been doing Pay Per Click advertising for years and I still learn some new things every now and then.
Whether the search engines change the way we can show our ads or affiliate links will determine what we can and can not do with Pay Per Click Search engines.
Here’s a few tips to getting the most out of your Pay per click campaign.
Read More..>>