Newspaper Advertising - How To Get Started In This Print Advertising Format
Posted on March 23, 2008 - Filed Under Business | Leave a Comment
It has been reported that there is widespread concern across the advertising industry that the standard of newspaper advertising has taken an irreversible slump in the last few years. Beyond a sluggish economy and poor consumer spending, the changing dynamics of the marketplace may have had a severe effect on the quality and revenues of newspaper advertising.
Of course, this reaction is more likely caused by the big increase in online spend over the last three years, although it is true that a lot of traditional media has suffered with a drop in quality material and overall revenue.
Read More..>>Selling Annuities Using A Historical Figure
Posted on March 20, 2008 - Filed Under Business | Leave a Comment
Want to sell more annuities? Here is an easy way to connect with your market providing your target market falls in this category.
Senior adults who were 20 or older during the Korean conflict. That would make them from about age 68 and above at today’s date (2007). This group all has one common underlying social connection. That connection is the famous philosopher…Will Rogers.
Will Rogers was the most famous man in America from 1918 to his death in 1935. He had a national radio program, a national newspaper column and starred in movies. This time period was before television and many people obtained their social interaction only with the available media, newspapers, radio and movies.
Read More..>>Accountability - The New Measure Of Achievement
Posted on March 4, 2008 - Filed Under Business | Leave a Comment
My Braintrust, a group of five business founders and CEOs, recently articulated business goals to each other, described obstacles and steps, and set deadlines for ourselves. We did this because we want to be held accountable.
This made me think about what it means to be accountable.
Dictionaries define accountable in mostly negative or punitive terms: you’re liable, you’ll be blamed, you are responsible.
The Braintrust sees accountability in a positive light: it lets us celebrate success, ask for and receive help when we’re stuck, and clarify next steps and how long it will take to do them. Accountability is about action now and recognition of our actions, large and small.
Read More..>>Simplifying Article Submission
Posted on March 3, 2008 - Filed Under Writing and Speaking | Leave a Comment
Almost all articles about marketing your blog tells us that we should publish our articles to the article directories. For those uninformed, article directories are the places where one can submit his article for sharing for free. Articles usually have certain title, category, summary, keywords, resource part and body. It is obvious what those parameters are for, but I will elaborate it anyway in another article.
Read More..>>In Shallow Waters Dragons Are The Sport Of Shrimp!
Posted on January 28, 2008 - Filed Under Business | Leave a Comment
If you’re a salesperson or a marketer, there is a fundamental question you need to answer that is probably never broached in business school or at most workplaces:
“Whom Do You Want to Serve?”
Maybe it was in a Bob Dylan lyric that I heard the phrase, “You gotta serve somebody!” and isn’t that the truth? But we cannot serve everybody, nor should we try.
And my point is this: We shouldn’t leave whom we serve to chance or to tradition or to others to decide for us.
We need to do some soul searching to figure this out on our own.
Read More..>>The Legality Of Monitoring Systems
Posted on January 25, 2008 - Filed Under Business | Leave a Comment
It is not possible to avoid collection of information which is not completely related to worker work performance and potentially can be abused, because monitoring systems were introduced. To be more definite, computer data banks, active badges, and telephone/video monitoring systems collect information related to employee’s safety clearance, computer application preferences, right and left handedness, and even informal behavior. It is not a secret that such information is collected but the way in which information is used remains a mystery. It is very complicated, if not impossible to check the ways in which confidential worker information is used.
Read More..>>How To Capture Streaming Video
Posted on January 23, 2008 - Filed Under Internet | Leave a Comment
There are several different formats available when it comes to Streaming Video. The idea of streaming video on the internet has become more popular in the last few years and more and more people are becoming familiar with the concept of streaming video. Up until this time, video was streamed in other ways but there was little need to differentiate between the methods of transfer due to a lack of interest and use.
Read More..>>Product Sales Update Training (part 1)
Posted on January 17, 2008 - Filed Under Education, Home and Family | Leave a Comment
Whenever you or a company launch a new product, you need to transfer the knowledge as part of product training to your clients or sales personnel. Since your clients or sales personnel are from all over the world, you may want to get the message across to them in a clear and interactive manner.
You need to ensure that everyone gets trained in a short period of time. Other than getting everyone to come to one place, elearning is also another great approach that can helps to reduce cost and time to market. Besides that, with the information loaded on the site, they can continue to be used unlimited times.
Read More..>>15 Strategies For A Successful Online Business
Posted on January 12, 2008 - Filed Under Internet | Leave a Comment
1- Create A Mailing List!
This is a necessity and a very important aspect of your business.
I’m sure you’ve heard: “The Money Is In The List”. When it comes
to your online business, truer words were never spoken[or written
for that matter].
You must have a mailing list to keep in touch with your customers
and prospects. Do whatever it takes to get visitors to sign up to
your list. Offer them a free report, a free e-course, or a free e-book,
to suggest a few, just for subscribing to your list.
Promote your list “Everywhere”. On your website, in your e-mails,
in forums and discussion groups. Everywhere you can think of.
Teleconferences: 15 Ways To Promote Eprograms Of Any Kind
Posted on January 11, 2008 - Filed Under Writing and Speaking | Leave a Comment
Teleconferences: 15 Ways to Promote ePrograms Of Any Kind
By Catherine Franz
It is true that this article is directly more towards
teleclasses, yet, the ten tips also included hold true for
any type of electronic Learning (eLearning) marketing and
promotion.
Teleconferences, also known as teleclasses or teleseminars
depending on the presentation format, are the second hottest
marketing delivery technique for 2004. This delivery format
satisfies the yearn to learn and opens an exchange to
unbelievable global portions.
Previously called distance learning, the teleclass format
actually began in the mid-1990s through higher learning
institutions. Now, without leaving your office or easy
chair, you can put on a headset, lean back and learn. No
parking challenges, gas usage, or travel time required.